Gojek is one of the most popular on-demand platforms. A one-stop multi-service platform supports approximately 20 services that connect the region’s approximately 170 million users to approximately 2 million driver-partners and approximately 500,000 GoFood merchants. The platform is an efficient platform that offers everything from taxi booking to carpooling, bicycle-sharing, and on-demand food delivery.
Are you curious about how Gojek works? What factors fueled the on-demand platform’s growth? Gojek’s business and revenue model, among other things, to gain insight and a firm grasp on how to build a billion-dollar company. Gojek’s journey has been incredible; the startup has grown exponentially over the last few years.
Gojek operates smoothly, which is one of the reasons for its success. Anyone considering launching a super app similar to Gojek should take a look at the company’s success story, operational model, and business and revenue model.
What is Gojek? Check History Right Here!
The name Gojek is derived from the Indonesian term “Ojek,” which refers to motorbike taxis. Gojek, founded in 2010 with approximately 20 motorcycle drivers, has amassed over 30 million downloads in less than two years. Gojek later partnered with DBS, Singapore’s largest bank.
Michaelangelo Moran and Nadiem Makarim co-founded Gojek. Gojek was founded to address riders’ concerns by creating an efficient platform for drivers and riders to connect. It was deducted from those drivers’ wages in order to boost their earnings. Gojek clone App development is an Indonesian platform for on-demand multi-services. PT Aplikasi Karya Anak Bangsa operates as Gojek.
Gojek began in Indonesia as a call center connecting customers to ride-hailing and courier delivery services. In 2015, the on-demand multi-service platform offered four services, including the following:
Gojek, which has a market capitalization of US$10 billion, has evolved into a one-stop-shop for 20 services. The super app is available in Vietnam, Indonesia, Thailand, Singapore, and the Philippines. It is Indonesia’s first unicorn company and the country’s first “decacorn.” It is the only company in Southeast Asia to have been named to Fortune’s list of the World’s 50 Most Admired Companies. By 2020, it is expected to have approximately 170 million monthly active users across Southeast Asia and approximately 29 million in Indonesia.
Being an Indonesian startup mirrored Gojek’s advantages in terms of navigating the supervisory environment and gaining a better understanding of the local market. It enables them to better tailor the app to the needs of local customers and drivers.
In 2017, Gojek hired 100 engineering graduates from India. In 2020, the multi-service platform launched GoStore, which enables local small and medium-sized businesses to easily launch online stores. Take a look at the image below to gain a better understanding of Gojek’s success story.
Consider Gojek’s success if you’re considering expanding your business online. Then developing a Gojek clone app is the best course of action, but before you do, take a look at how an app similar to Gojek operates, its business model, and revenue model right here.
How Does Gojek Work -Explore Business Model Right Here!
Gojek is a multi-service on-demand platform with several segments that cater to the needs of customers, drivers, and merchants. To begin comprehending how the super app works, let us first define the various segments.
This segment consists of individuals who utilize the various services offered by Gojek. The on-demand multi-service app offers users a simple and dependable experience. The customer segment consists of the following:
- People looking for quick access to multiple solutions;
- Those seeking a dependable service at an affordable price;
- Individuals seeking a variety of options;
- Individuals who require prompt and secure delivery.
Gojek’s value propositions for the customer segment include the following:
- A one-stop-shop for a variety of requirements;
- A diverse range of trustworthy service providers and retailers;
- Transactions that are secure.
Gojek For Consumers
A service like Gojek provides excellent service to its users; you can view the app’s flow here:
Step 1: Search for Services
Step 2: Book the Service
Step 3: Pay for the Service
Step 4: Get the Delivery
Gojek For Merchants
Gojek offers a variety of services in partnership with thousands of merchants looking to expand their sales and business. A multi-service platform, such as Gojek, provides merchants with exposure and access to a larger customer base, while also assisting the platform is expanding into new areas. Here’s how merchants can use Gojek:
Step 1: Receive Order
Step 2: Get the order ready
Step 3: Delivery to the Driver
The process is comparable to those offered by a Gojek-like app. Transactions are processed through GoPay, while GoBiz enables businesses to manage their operations more easily.
Gojek For Drivers
Delivery partners and drivers can easily partner with Gojek; there are a few steps that drivers should consider when using a similar app to Gojek.
Step 1: Download the App
Step 2: Registration
Step 3: Verification
Step 4: Make a Profile
Step 5: Start providing service
To begin working and earning with Gojek, drivers and service providers must follow the process outlined below.
How to Super App Gojek Makes Money -Revenue Model
Gojek’s super app has generated multiple revenue streams for the business; the revenue streams that generate the most revenue are listed below; check them all out to learn how you can earn money with the Gojek clone app.
Commission from Merchants
Gojek charges merchants who use the platform to sell their services a commission. It’s an efficient method of earning money; the platform enables merchants to expand their business and generate additional revenue in a short period of time. Merchants must contribute a portion of the profit from each order placed through an on-demand multi-service platform.
Commission from Drivers
Delivery partners and drivers must be compensated for each order delivered. It is the second model that enables you to earn money via the Gojek clone application. This is a lucrative business model for drivers. The drivers are motivated to work and complete orders because they are compensated and rewarded for exceptional performance.
Service Charge from Customers
Customers must pay a service fee to have a hosting service delivered to their doorsteps via an app like Gojek. The service charge is included in the bill, which is paid in full via GoPay. The fee is minimal, and customers are not financially impacted, assisting brands in expanding their reach among customers.
This is everything you need to know about how Gojek operates and earns money before developing a Gojek clone app. You must understand the revenue model of the on-demand multi-service platform in order to understand how it assists you in earning a sufficient profit. To begin a business, you must ensure that the business model is financially viable. For additional information and cost estimates for a Gojek clone, please contact our team at
Build Your Business Presence Online with Gojek Clone App Development
Gojek is a one-stop app that connects customers and various services. The platform is not limited to transportation services but also provides a variety of other services such as courier, maid, and massage with a single tap on a smart device. As a result, developing a Gojek clone app enables quick access to a variety of services that were initially launched in the surrounding area.
Once you’ve decided to build a super app similar to Gojek, you can sketch out a rough plan, contact an on-demand app development company, and consider various options. If you’re looking to create a similar app to Gojek, take a look at our gojek app demo to see how it works and what features it includes.