Users need an easy, fast and secure way to transfer money, trade and manage their wealth. No method compares to cutting-edge fintech services that provide a contactless and paperless user experience. Such demand has made fintech one of the fastest growing and highly-competitive industries.
There is always a place for innovation and you can create your own next-generation product and popular fintech app. With the right approach, these high standards can help to launch even higher quality and richer functionality products. We, in our turn, will help you carve a niche for your startup. Let’s see the most popular fintech apps ideas and find out how to make them successful.
Best Fintech Apps Concepts
The fintech industry has become a nexus of many industries like ecommerce, software, healthcare, logistics, and it’s a perfect time to invest in it and make your own app. Here are the top financial fields to explore and find inspiration.
1: Investment and trading app
According to recent research, 75% of Americans are familiar with investing and trading apps. Even though investing remains risky and complicated, the tendency is spreading. Best fintech mobile apps, in turn, offer users not only a simplified way to understand how it works, but also to keep their current and potential investments under control.
The standard functionality of investment applications allows to deposit funds, place buy and sell orders on specialized platforms. Also, there are robo-advisors which provide customers with relevant recommendations pursuant to their goals and up-to-date market data. Let your target audience learn more about the market with alerts and notifications. Such a rich feature set helps users reduce risks, and increases product competitiveness and uniqueness.
2: Money-saving app
The era of physical discount cards is going to be past and easy-to-use applications will take its place. Statista says that 70% of Generation Z frequently use in-store shopping reward and savings apps. Best Fintech mobile apps offer to keep all discounts, cashbacks and coupons available on your phone — all you need to do is just download the app and scan cards. It saves both money and time and, moreover, has a positive impact on the environment by reducing the use of plastic and paper. Also, most popular budgeting apps include financial habits tracking to analyze spending and find out how much users can easily save without sacrificing quality of life.
3: Crypto exchange app
Despite the rapid growth in popularity of crypto currencies, it is still not easy to find a great app that suits all criteria. Mobile crypto exchange apps are more efficient than web platforms, as they let users to constantly track the changing market and quickly allocate their finances without being tied to a computer. Common functionality of most popular financial apps includes asset management, portfolio creation, quotes tracking, and analytics. Due to the complexity of the field, the main requirements are easy of use, security, and high performance. There are some features such as protection against negative balance and customer services which decrease financial losses and also influence the users credibility.
4: Personal Finance Management app
The Capital One survey confirms that budget management is a stress for 73% of Americans. Financial literacy is still a challenge and applications can deliver substantial value to the audience and help them manage their finances wisely. Most popular financial apps offer users to monitor income and expenses, categorize and analyze them, and plan a budget. Since it’s inconvenient and time-consuming to enter information manually, it is possible to link a bank account and do it automatically.
5: Financial record maintenance app
It’s safer to upload scans or images of receipts and store it in digital format rather than collect it somewhere at home. It’s especially convenient for businesses to keep documentation and organize financial transactions efficiently. Such fintech apps advantages let users bill clients and mark business expenses as billable, send invoices and save the history of payments.
6: Financial literacy app
There are more and more young people among users of the best fintech apps who want to know how to meet their financial goals. And the easiest way to explore the world of finance is through an affordable and exciting app. It combines game format and learning content on how to save, invest and manage money. Of course, the most significant feature is an intuitive and eye-catching design. This area of fintech development is fairly new, but the demand for it is growing rapidly.
Emerging Trends In Fintech
With strong competition, technical characteristics are sometimes not enough, and it is important to meet the advanced fintech app trends of the industry, so that your app draws the target audience and takes a leading position in the market.
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Data Security
Users are always concerned about data security, especially in the financial industry, and the responsibility of fintech services is to provide them with high-level data protection. Biometric authentication, API security and payment blocking are the keys to increasing audience trust and preserving your business reputation.
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UX/UI Design
The main purpose of financial apps is to help users become more confident with their financial decisions through easy navigation and visualization. Dashboards with clear infographics are the clearest way to display a lot of numbers and calculations. There is also the ability to customize the interface of the app in a way that customers are comfortable with.
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Personalization
Use unique financial goals, capital and expenses categories to build personalized recommendations and user-oriented offers. You can also create a chatbot or personal consultant as a separate application or integrate this feature into an existing one. It helps you delight the audience with rich user experience and increase income.
Conclusion
The fintech industry is at the peak of its development and with the emergence of new technologies there are even more opportunities to implement your ideas. Financial apps have limitless functional potential, but the most challenging is to build fintech services in a confident way. Top-notch technologies and advanced software solutions help you solidify your competitive advantage and launch high-quality custom fintech app development.